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For small businesses, even a minor technology problem can have big consequences. We recognize the IT problems that small and solo business owners face and know how difficult it can be to not be able to find quick, reliable IT assistance. To help small businesses address IT issues, we’re now offering remote IT services. Our dependable team works entirely remotely to help small business fix their IT problems, whether it’s a one-time inconvenience or a major technology issue.

Here are three ways that IT issues impact small businesses or solo business owners.

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For business owners, finding new leads is an important way to generate sales and build a strong customer base, but it can also be an expensive, time-consuming, and frustrating process, especially when low-quality leads don’t pan out. That’s why OutMarket.Pro is implementing a new intent marketing tool to quickly and cost-effectively find high-quality leads for our clients.

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When an employee is leaving your business, there may be mixed feelings. You might be excited to see them moving on to a new opportunity, sad to see them go, or in the case of a problematic employee, relieved to be rid of a toxic member of your team. No matter the emotion’s surrounding an employee’s departure, a well-conducted exit interview is an important final step.

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When you have a passionate, hardworking employee on your team, of course you want to keep them around! With these three tips, learn how to create a supportive, high-quality workplace environment that ensures your top employees will stay with your company for years to come.

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It’s important to make your employees feel appreciated and fulfilled all year long, but there’s no time like the holidays for ensuring your employees know you’re happy to have them around! A small gesture of appreciation goes a long way, especially during the busy holiday season and amid this year’s stress and turbulence due to the COVID-19 pandemic. To help your employees feel valued, here are four meaningful ways to show your appreciation, during the holidays and beyond.

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As a business owner, you’re bound to encounter a negative review from an unsatisfied customer at some point. A negative review can be frustrating, especially when you believe that you’re in the right. However, addressing negative reviews in a prompt, thoughtful manner is a critical part of being a successful business owner. The next time you receive a bad review, follow four tips for crafting the perfect response.

Respond promptly

When someone leaves a negative review, it’s important to respond as quickly as possible. This shows that you are committed to addressing the problem and that you’re attentive to feedback. It may be tempting to ignore a bad review, but then you will never have a chance to win your unhappy customer back. Failing to respond may also make your business come across as unfriendly, unhelpful, and unwilling to listen.

Apologize and take responsibility

In your response to a negative review, an apology is one of the most important parts. An apology appeases the unhappy customer and shows that you are committed to addressing the issue instead of jumping to the defense. It can be difficult to issue an apology when you feel that the customer is wrong or being unnecessarily demanding, but a simple statement like “I’m sorry that we didn’t meet your expectations” can go a long way. Even if you feel like you didn’t do anything wrong, you can still apologize in a way that empathetically acknowledges their feelings.

Similarly, take responsibility for the issue. If applicable, provide a brief explanation of what might have gone wrong, but avoid aggressive or conformational responses.

Take the conversation offline

When a review is posted somewhere like Facebook or Yelp, it is available for all future or potential customers to see. This is why you should respond publicly. In some cases, a great response to a bad review can even change the minds of people who might be considering your business. Responding publicly is a great chance to take a negative situation and turn it into something that showcases your integrity and commitment.

However, you might also want to consider offering the chance to discuss the issues further in a more private space, like via email or private message. This gives both parties the opportunity to share more details.

Offer a solution

In your response, offer a solution. In some cases, this might be a discount or special offer, or some kind of refund. In other instances, the solution might be speaking to an employee about their behavior, offering additional training, or doing something to remedy the issue at hand. Regardless of how you choose to solve the issue in the negative review, make sure your customer is aware of the steps you’ll be taking to address the issue. Then, be sure to follow-through on swiftly implementing that solution.